Popsop Forecast: Introduction of a New Product Category Like special products for a healthy lifestyle, gluten-free nutrition, organic […]
Known for the world’s best malt whisky and beautiful nature, the Scottish Speyside is a home to around 50 distilleries, either independent or owned by global companies. The Bacardi group, the biggest industry player in the region, has created an innovative local partnership to make the area even greener and cleaner, while whisky production more sustainable.
Tetra Pak, an international food packaging and processing company, together with Global Footprint Network, a sustainability-focused nonprofit, have conducted an online survey of 1,040 U.S. consumers and around the same number of CPG professionals to find out what they know about natural resources scarcity and how they act on that.
The Coca-Cola Company has stricken the deal with the U.S.-based innovative lab Liquid Light to further develop the CO2-to-Chemicals technology of making various multi-carbon chemicals such as propylene, isopropanol, and acetic acid from carbon dioxide. The company also converts CO2 to mono-ethylene glycol (MEG) which is a component of Coca-Cola’s PET PlantBottles.
In partnership with the New-York based creative non-profit group Parley for the Oceans, adidas has presented the first concept of running shoes with an upper made of recycled plastic fished out from the ocean. The presentation took place last week, June 29, at a high-level event on climate change in New York at the United Nation General Assembly Hall.
Continuing its “Futures” series of thought-provoking trend forecasts, the branding agency Dragon Rouge has conducted a study on urban space and the future of build environments in the UK. Together with Travis Perkins, a British builders’ merchant and home improvement retailer, they have identified six continuous forces that will shape digital and physical environment by 2030.
Cone Communications, a U.S.-based PR and communications firm, together with Ebiquity, a global marketing analytics specialist, have recently conducted a survey among 9,709 consumers from nine biggest world’s countries by GDP on how they perceive sustainability, learn information about companies’ CSR activities, and make respective purchasing and other important decisions.