Pepsi Japan, which has a lot of shocking and weird varieties in its portfolio, including Strawberry & Milk, Ice Cucumber and Baobab, has unveiled another revolutionary seasonal variety. Now, the iconic carbonated drink brand is inviting its loyal fans to try a new variety with the salted watermelon flavour. The new drink, which pays tribute to the traditional Japanese summertime treat, will hit the local market on July 24.

Diesel has unveiled a new collection of summer eyewear collection SS12 and is inviting its fans to see how differently the world will look through the lenses of the new glasses. There are two ways to experience that—the first way is to buy the male and female items from the new line featured on the official website of the brand, and the second one is to use a new Sunamatic app from Diesel Facebook fan page, which allows to use one of the four different sunglasses filters, Stealing Bullet, Sun Bug, Flirtini, or Bad Max.