The new, second-generation Kia Picanto went on sale in the UK on June 17 supported by a major multi-channel marketing campaign covering TV, cinema, national press as well as online. The new Kia Picanto TV ‘small but mighty’ advert features Kia’s small city car that has a mighty character.
Category Archive: News
For kids who won’t eat fruits and vegetables, and their worried parents concerned about nutrition, comes tasty relief: new Orgain Healthy Kids. Orgain Healthy Kids is an organic nutritional shake that’s made with certified organic fruits and vegetables to help fill the nutritional gap left by picky eaters and active kids. It’s the first line extension from Orgain, a ready-to-drink nutritional shake for adults that’s been on the market since 2009. Orgain’s long-time partner, Moxie TM Inc., the New York-based brand design and development firm, was tapped to design the new sub line.
On June 16, Intel launched ‘The Escape,’ an immersive, interactive thriller which allows its YouTube audience to take part in the adventure. Combination of interactive game and social networking on Facebook are the key features of the unprecedented advertising film, which is a part of the Intel’s global ‘Visual Life’ campaign. This is the way Intel introduces the visual benefits of the 2nd Generation Core processors.
For the fifth consecutive year Sustainable Life Media, the leading international producer of sustainable business conferences, gathered together leading professionals in the area of sustainability at Sustainable Brands ‘11 Conference (SB’11) in Monterey, CA, to discover and share the latest trends, campaigns and ideas driving corporate change. More than 700 representatives and visionaries of sustainable business were engaged in a dynamic conversation about the shifting landscape of corporate responsibility during a 4-day event.
Here at Popsop.com we are proud to be a media sponsor and supporter of the event for the first time and spead the word about sustainable initiatives and businesses worldwide for the good purpose.