Subaru has launched a little weird still very funny campaign with a lot of “wonderfully conservative” beige cars, which are nothing like the new 2011 Subaru Legacy model, promoted through this marketing push. The new viral campaign, dubbed «2011 Mediocrity,» is telling about a fake company which is producing the most ho-hum vehicles in the world, which are able to blend in with everything around.

Kraft Foods is inviting all moms, who are looking for a good chuckle to start off the week or need a laughter-noon break before their duties as carpooling diva begin, to watch a new series of hilarious webspots featuring comedian Anita Renfroe. They can log onto YouGottaLOL.com every Monday morning and catch a new episode of «You Gotta LOL,» a hilarious new online video series sponsored by 14 Kraft Foods brands including Maxwell House, Oreo, Kool-Aid, Wheat Thins, Chips Ahoy! and Jell-O.

Energy drinks with a super healthy touch—that’s what the world is waiting for and what US consumers are about to receive in just a couple of months. Nestlé USA, part of Nestlé, S.A., once of the largest beverage companies in the world, and Jamba Juice Company, a popular brand of health life-style drinks and smoothies, are going to enter the US market of energy beverages with a new collaborative product. On October 5, the two producers announced their intention to sign a partnership for the development and launch of an RTD energy drinks line set to arrive in the US market in the beginning of the next year.

Smirnoff® is launching a new reality television show, Master of the Mix. In a quest to crown the hottest DJ in the world, Master of the Mix is hosting multiple DJs in cities throughout the world to determine the ultimate mix master. Hosted by Grammy nominated producer/DJ, Just Blaze, and world famous DJ, Kid Capri, the show will pit the world’s most prominent DJs against each other in head-to-head competition.

The theme of sibling rivalry, which was employed in the summer Stella Artois TV advert, is now explored by Gillette. The male grooming brand has launched a nice campaign featuring two identical brothers, twins George and Dean Georgiades, who can be distinguished only by beard—the first has it and the second is clean shaven. The two men will take part in a series of challenges which will help determine if guys look more attractive with facial hair.

Any driver can now find out its true impact on air quality and human health thanks to the launch of a free iPhone App by Volvo, in association with www.cleangreencars.co.uk. The application reveals the toxic emissions of the four pollutants which impact local air quality and human health: carbon monoxide, oxides of nitrogen, hydrocarbons and particulates.

Gap Inc. announced that it has joined the White House initiative Skills for America’s Future, a new public-private partnership focused on workforce development and job placement for community college students. The fashion retailer will roll out a new pilot program entitled “Gap for Community Colleges” in seven cities, which will offer community college students strategic job- and career-building skills to help take advantage of potential job opportunities.