To encourage families to «Share the Table» more often, Barilla and Mario Batali have teamed up with 10 notable celebrities to create the limited edition Celebrity Pasta Lovers’ Cookbook. Available for download at www.ShareTheTable.com through October 15, the free cookbook is packed with family meal-sharing tips and exclusive new Mario Batali recipes inspired by favorite pasta dishes from celebrities including.
Category Archive: News
Google unveiled its new feature called Google Instant, which makes searching much faster than it has been before. It is really innovative as now users can enter the enquiry and look at the results changing during the typing at the same time. Actually, it’s not the search-as-you-type, its search-before-you-type because the new feature predicts what you want to find.
Based on its success and impact, Pepsi will continue to fund the Pepsi Refresh Project and intends to launch the program in Europe, Latin America and Asia in 2011. Launched in the U.S. and Canada in 2010, next year, the Pepsi Refresh Project will come to life on a global scale. International market activations will be tailored to ensure relevance to local communities.
Nike released its new Nike+ GPS App, engineered to operate seamlessly between GPS and an accelerometer, on the App Store. The new application allows runners to use their iPhone to visually map every run while tracking pace, distance, time and calories-burned as well as stay motivated with instant feedback during and after each run from athletes like Paula Radcliffe and Lance Armstrong, and comedian Tracy Morgan.
Absolut has eventually presented its much anticipated short web video titled “Lemon Drop” in the style, which takes us back to the B-movies of 70-s with its simple plot and retro environment. The film, which was premiered yesterday, September 7, was announced in summer through a special tab created on the brand’s Facebook page to promote the launch and feature trailers.
Carlsberg has launched an ‘educating’ campaign titled “Where’s the Party?” for young Swedes, targeting guys, which explains how to party and find a girl. The beer brand launched a series of short advisory videos on YouTube and TV ads to provide the younger generation of men some with tips, which will help them become outrageously successful with the opposite sex.