Kleenex marks its 90th anniversary this year with a large-scale design project that involves collaboration with well-known style icon Isaac Mizrahi.
Category Archive: News
IKEA Norway uses a new compelling method to drive awareness of the 2014’s product catalogue in social media. The furniture retailer launched a campaign by Oslo-based agency SMFB that motivated customers to take photos of the catalogue pages featuring their favorite pieces and then share them on Facebook and Instagram.
The UK digital and design agencies are gradually recovering from the economic turmoil of the recent years as the staff gets pay rises and financial bonuses. Fewer employees have voiced their intention to change job (53.7% vs. 59% in 2012), which also signals that the climate within the industry shows signs of improvement.
Traditionally, at the end of each year the research firm JWT Intelligence releases the list of Top 100 Things to Watch for the coming 12 months. While in 2013 the most trending topics were the rise of «appcessories,» peer-to-peer partnerships, detoxification and mindful living, in 2014 we might witness the boom of haptic technology, so-called heads-up movement and development of edible packaging.
Contagious Magazine has released its annual report, Most Contagious, to highlight the technologies, trends and innovations that have been influencing and changing the marketing industry throughout the past 12 months. This year’s issue is a 96-page book that reflects on the most game-changing moments and presents the year of 2013 in an easy-to-follow condensed format. Find the summary of the round-up below.