Adobe and the digital agency Razorfish have partnered to provide maximum comfort to the attendees to the annual music, film and interactive festival SXSW in Austin on March 7-16. Together they’ve created the accommodation- and bike-sharing project #UseMeLeaveMe. The initiative is an extension of Razorfish’s last year’s effort to address the lack of convenient transportation with the Tweeting Bikes, a City of Austin Bicycle program.
Adobe Creative Cloud has launched a new campaign, I Am the New Creative, celebrating visual art talent in its multiple forms. The dedicated website encourages visitors to explore art renditions by artists, 42 people, who are illustrators, graphic and video designers, typographers, retouchers, coders, and more. The wall features the creatives’ retouched faces, looking quite psychedelic.
Adobe Creative Cloud is harnessing the power of the crowd to create a cover for the next dance music album DANCE RED, SAVE LIVES to be released as part of anti-AIDS initiative (RED). The tech brand is calling international design talents to submit their past works for a chance to collaborate with Futura, a renowned New-York based abstract art master.