Barneys New York, a luxury specialty retailer, announced its upcoming national holiday campaign «Have a Foodie Holiday,» Barneys’ celebration of foodie culture. Barneys, in partnership with Food Network, Cooking Channel, and illycaffe, will kick off the holiday season with the unveiling of the Madison Avenue flagship’s windows on November 16.
clothing & footwear
Levi’s released the findings of a global study to better understand the challenges, expectations, goals and experiences Millennial women face around the world. The results show a surprising generational shift in life priorities and a need for a new, nontraditional form of mentorship. In response to these findings, the brand has launched ShapeWhatsToCome.com, a global online community where Millennial women around the world can connect with peers and mentors to shape their futures.
Nike teamed up with creative agency Wieden + Kennedy Shanghai to make a hilarious gift to the fans of the iconic sportswear brand and comic books. The creative unit collaborated with artist and animator Anthony Francisco Schepperd to make a vibrant graphic novel, which features the celebrated Chinese hurdler Liu Xiang, “more than a flying man,” turned into a super hero of modern times.
On the heels of the Levi’s® Print Workshop in San Francisco, the brand opened the second of its Levi’s Workshops in New York City on October 8. The Levi’s Photo Workshop, which will be opened for ten weeks, is serving as a community space, hosting creative production, engaging events and an inventive retail experience. Designed as a fully-functioning photography studio, the space features an array of vintage and modern photography resources that span the history of the craft.
The manufacturer of Chunks so adored by new-wave artists and performers, Converse is here again to pay tribute to music by launching a set of new initiatives focused on giving aspiring and acclaimed musicians from around the world a chance to demonstrate their moments of musical greatness to a wide audience. In India the brand is ‘hunting’ for the Original Band to give it a stage, in the U.S. the iconic shoe has launched a project dubbed Converse Rubber Tracks to open a free community-based recording studio in Brooklyn for the bands of different kinds of music ranging from punk to hip-hop to indie pop to rockabilly, and in the UK it is gathering renowned musicians for new creative collaborations.