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Coca-Cola

Windows 7 Promotes Global Brands

The new versions of Windows 7 operating system will be related to Coca-Cola, Twentieth Century Fox, Ducati, 7UP, Ferrari, and Porsche global brands. Among Windows Theme Experiences themes any user of new Windows can pick up the one of the favorite brands, download it on his or her PC and enjoy the popular styling every time the computer is on.

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Posted on 11/19/200911/19/2009 News

Coca-Cola Is Creating More Boost Zones in the USA

Coca-Cola Co. wants to increase its presence in the USA urban areas and put yet more round and red logos around the country next year. The Coca-Cola’s total sales volume in North America reduced by 2 percent during the first nine months of 2009, in Europe it fell (1 percent), while in Latin America it grew (6 percent). This step will help the brand reverse the declines.

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Posted on 11/19/200911/19/2009 News

Coca-Cola Has Grown an Eco Bottles in Denmark

There are up to 1.6 billion servings of Coca-Cola products consumed on a daily basis, and used bottles usually become trash. Solving the ecology issue has already become one of the company’s top priorities. The Coca-Cola brand has announced that it is launching a totally new and eco-friendly container, a PlantBottle. Now when the tests are over, the new packaging is ready to appear.

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Posted on 11/18/200911/18/2009 News

Coca-Cola Introduces New Packaging for Minute Maid

The Coca-Cola Company has redesigned the packaging and brand identity system for its entire portfolio of more than 100 juice and juice drink brands available in 145 countries worldwide. This includes Minute Maid in the United States.

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Posted on 11/18/200911/18/2009 News

Impress without the excess

Now, more than ever, brands need to find ways to stand out from the myriad of competitors. But, in looking for ways to change the face of their sector or category, brands also need to address our changing environment. It’s about bringing packaging into line with principles and finding ways to impress without the excess.

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Posted on 11/17/200901/20/2011 Opinion

Schweppes Makes Retro Commercials for Christmas

Schweppes is launching a Christmas advertising campaign with the classic Christmas illustrations taken as the background. Martin Freeman (Hot Fuzz) and Doon Mackichan (Gladiatress) are set to voice the characters of the retro commercials that will be broadcasted on the terrestrial television in Britain.

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Posted on 11/17/200911/17/2009 News

Creative Coca-Cola Olympic Bottles Will Be Auctioned in February

First Nations, Inuit and Metis artists have made astonishing masterpieces using Coca-Cola contour bottle as their canvas and dedicated the works to the Vancouver 2010 Olympic Winter Games. The art bottles will be shown to public along the route of the Vancouver 2010 Olympic Torch Relay between November and February, and later auctioned.

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Posted on 11/16/200911/16/2009 News

Coca-Cola Spain Launches Burn with Juice

Coca-Cola Spain introduces Burn with Juice (Burn con Zumo), which is the first energy juice product of the company on the European market. The energy drink market in the country has 30 million liters of drinks every year.

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Posted on 11/11/200911/11/2009 News

Coca-Cola on TV: The Real Story Behind The Real Thing

CNBC has made a TV-program, presenting an unprecedented look at Coca-Cola, the most famous brand in the world. The program tell how, after several bumpy years, Coca-Cola is trying to use innovative new products to earn new buzz and build its global lead.

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Posted on 11/09/200911/09/2009 News

Coca-Cola’s Minute Maid Pulpy Super Milky Launches in China

Coca-Cola presents a mix of fruit juice, milk powder, whey and coconut called Minute Maid Pulpy Super Milky drink to the market of Beijing, Guangdong and Zhejiang provinces in China. The company plans to launch the product in 300 cities across China by the end of 2009.

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Posted on 11/05/200911/06/2009 News

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