Automobiles often become canvases for artworks and a source of inspiration for divine visual renditions, gathering creative minds from around the globe with numerous projects and competitions. Following other auto giants and building on the success of the inaugural year of its Créative Awards, Citroën announces the launch of the new competition under this title and calling all talented designers to join in.

Converse is one of the most unconventional brands in the footwear sector, the commitment to amaze public and support pioneering spirit underlies the chucks label’s philosophy since the day the brand was started. Converse has kicked off a great ambient campaign in the UK, which offers passers-by an opportunity to take the brand’s shoes in extraordinary situations right in the street. To launch the promotion dubbed ‘In case of emergency’ (or I.C.E.) Converse put its winter boots into special red street boxes in secret locations across the country—the shoe wear can be taken out by any one, if he or she really needs it.

Every successful brand or company has a team of people, who developed the winning strategy and helped it move forth—and, in its turn, every team has its leader. Adweek, the magazine dedicated to covering creativity, client/agency relationships and global advertising, honors world’s most powerful marketers, who contributed to strengthening international brands, which shape out today’s culture and in some way determine our tomorrow. This year Adweek will celebrate eleven individuals, who helped global brands continue re-imagining our world, with the prestigious Brand Genius awards (formerly known as Marketer of the Year) “for their success in genius concepts.”