In 2011, a number of global market giants celebrated their anniversaries—Coca-Cola, Avon and Mercedes-Benz turned 125, Starbucks marked its 40th birthday and Nivea entered its centennial, with grandiose advertising campaigns and promotional efforts. This year, another cosmetics giant, Oriflame, is marking a milestone—the company, which now operates all around the globe, is celebrating its 45th year of presence on the market and launching the ‘45 Years of Fulfilling Dreams’ campaign dedicated to this occasion.

Kate Moss fronts the latest Mango’s campaign promoting the brand’s SS2012 collection, full of bright colours and inspired by the 60s looks and trends. The fashion celebrity posed in the new apparel for the photo shoot and starred in a commercial dubbed Spy Game, which was directed by acclaimed photographer Terry Richardson. The advert, in which Kate is trying on several outfits for different occasions while being watched by somebody through the window, will be aired internationally, in forty counties including France, Germany, Mexico, Russia, Spain, Switzerland, Turkey and the UK in early March.