National Geographic is rolling out a photography competition for kids, encouraging younger creatives to share their vision of the nature around them. The contest is running through October 15 across the globe.
kids’ product
LEGO has released a film that focuses on the brick sets that contribute to children’s development. LEGO Education has commissioned Ever After Film to shoot a truly impressive piece that revolves around a girl who made up her own emotional story with a happy ending—it tells about a little boy who had a tough life.
Gap celebrates the school season and promotes its new fall collection for kids by launching the Shine On campaign in the USA and Canada. The new promotion, which basically syncs with the brand’s Be Bright positioning for older consumers, features kids ranging from one to 12 years old, who are spreading joy around themselves and painting a mural on the campus of Daniel Webster Middle School in Los Angeles with vibrant colours.