Maybelline

Charlotte Free Becomes the New Face of Maybelline New York, the News Shared via a Viral Spot

Maybelline New York is welcoming a new spokesmodel, Charlotte Free, who will promote the brand’s product with her iconic extravagant touch. To announce the partnership, the brand has launched a bizarre spot staring the newcomer and Patrick Pope, P’Trique of viral videos ‘Sh*t Fashion Girls Say’ on Maybelline New York’s official channel on YouTube. Titled ‘#TopChicret —Announcing Charlotte Free as New Face of #1 Cosmetic Brand in the World,’ it is telling the good news in a humorous and light-hearted manner, mimicking the way the information spreads in the chick gals world.

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Diet Pepsi Debuts Its Sleek, New Look at Mercedes-Benz Fashion Week

In celebration of beautiful, confident women, Diet Pepsi presents the taller, sassier new Skinny Can at New York’s Fall 2011 Mercedes-Benz Fashion Week, February 10-17. The new Diet Pepsi Skinny Can, available to consumers across the U.S. in March, will launch with a series of fashion events and celebrations, including an art installation and collaborations with acclaimed designers.

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