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Amsterdam celebrates the 400th anniversary of its canals with specially bottled canal water

Amsterdam is paying tribute to its heritage by launching a line of quirky souvenirs. To celebrate the 400th anniversary of its canal district, the city releases a set of designed bottles, Amsterdam Canal Aqua. Each of the four bottles is filled with water that is taken from the most recognizable Prinsengracht, Keizersgracht, Herengracht and Singel canals.

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Posted on 12/10/2013 Marketing

Diageo encourages Europeans to “think how they drink” with a new responsible drinking campaign

Diageo, the leading alcohol producer and parent company of such brands and Smirnoff, Captain Morgan and Guinness to name a few, is rolling out a new online responsible drinking campaign “Think How You Drink” across Europe to demonstrate how ridiculous drunk people may look. 

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Posted on 07/16/201308/13/2013 NewsSustainability
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