Toyota announced the 500 nonprofit organizations selected as finalists in the ‘100 Cars for Good’ program, which will award 100 vehicles over the course of 100 days to 100 deserving nonprofit organizations based on votes from the public.
philanthropy
With more than 43 million Americans living below the poverty line, community houses have increasingly become the heart and soul of neighborhoods. In order to ignite hope and optimism in struggling communities, Maxwell House, with a history steeped in giving back, is putting a spotlight on these community houses through ‘Drops of Good: The Maxwell House Community Project.’
Starbucks UK and Ireland has teamed up with non-profit organization UK Youth on a number of projects that will span for three years and take place in different parts of the United Kingdom and Ireland, www.cypnow.co.uk reports. In course of the project Starbucks pledges to fund 10,000 pounds per each community project initiated by the local youth.
On April 4, Pepsi launched the second year of its Pepsi Refresh Project, calling on people from across the United States to submit bold ideas that have the power to move communities forward, focusing on the categories that America cares about most: Education, Communities and Arts & Music. In addition to its standing grant categories, Pepsi will announce a new Pepsi Challenge each month in the form of a question that Pepsi will challenge the public to answer with creative ideas. This month, Pepsi is challenging fans to channel their love of music to drive social change with its first Pepsi Challenge by asking, “How would you rock the house for a good cause?”
To continue the philanthropic legacy of parent company Starbucks, Seattle’s Best Coffee is giving back to communities nationwide with the launch of the Brew-lanthropy Project. Every day, volunteers across the US do remarkably good work while drinking really bad coffee—and the new initiative is kicked off to address this problem. Seattle’s Best will award nonprofit organizations with a break room makeover, free coffee for a year, $5,000 to continue to brew more good and a chance to tell their story.