Revlon Launches Colour Stay Long Wear Enamel Collection and Announces Its History Exhibition in London As part of its 80th anniversary celebration, Revlon has launched the Colour Stay Long Wear Enamel collection. Continue reading →
Revlon Expression Experiment Offers Women to Get Inspired by Colors Revlon is rolled out a new digital initiative today. Called The Revlon Expression Experiment it will engage consumers in several series beauty initiatives which are designed to inspire and encourage women. Continue reading →
Revlon Signed Emma Stone and Olivia Wilde as its Global Brand Ambassadors Revlon announced that it has signed two of Hollywood’s most prominent actresses, Golden Globe nominated actress Emma Stone and Olivia Wilde, as Global Brand Ambassadors for the Revlon brand. Continue reading →
Revlon is repositioning its brand The American cosmetics maker Revlon repositions its brand in the UK market trying to increase its appeal to younger consumers. The company plans to create a brand identity based on the concept of «modern glamour». It will also launch the £5 million marketing campaign with 75% of the budget allocated to the TV advertising. Continue reading →