For modern clothing and footwear brands being sustainable is no less important than providing consumers with fashionable, trendy and stylish items. Most major footwear and apparel brands, from Nike to H&M to name but a few, are doing their part in building a world of eco-friendly clothing—one of the latest projects related to the theme is Sustainable Fashion Lab to be launched in London by Marks & Spencer in partnership with the Centre for Sustainable Fashion at London College of Fashion.