Virgin Atlantic Airline has rolled out an outstanding promotion of its new Upper Class Suite. The carrier offers its customers to visit the Planeview web site and make a virtual tour through the luxury suite before purchasing it.
Virgin Atlantic
The article is written by Darren Foley, Managing Director at Pearlfisher, London
We often talk about great brands as icons. Well-respected and loved, they enter into our culture and consciousness to form reference points that shape our existence. Over time, brands with a specific provenance can become national treasures, symbols that represent our world.