Virgin Atlantic Airline has rolled out an outstanding promotion of its new Upper Class Suite. The carrier offers its customers to visit the Planeview web site and make a virtual tour through the luxury suite before purchasing it.
The article is written by Darren Foley, Managing Director at Pearlfisher, London
We often talk about great brands as icons. Well-respected and loved, they enter into our culture and consciousness to form reference points that shape our existence. Over time, brands with a specific provenance can become national treasures, symbols that represent our world.