Immersive Technologies

The global AR market is projected to reach $ 70.01 billion by 2023. Investment in AR has grown […]

Marketing and YouTube: 12 most popular beauty bloggers on planet Earth

Most social networks help people to close themselves: typical photos, common trends, minimum words. The same happens in digital marketing: effective promotion, an endless number of likes and nobody can even recall what product it was for. But even digital part of Universe has an absolute harmony and the role of savior from this sand castle system plays YouTube.

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Google and Nestlé team up for the YouTube/Kit Kat break promotion in the UK and Ireland

The chocolate snack will see the packaging redesign featuring a new «YouTube break» logo. This will be the first major packaging overhaul in the brand’s history—although limited-time only.

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The rising popularity of YouTube stars

The increasing influence of YouTube as an advertising and marketing platform is becoming more and more evident. A […]

Nikon connects aspiring photographers with photo gurus in the “Behind the Scenes” series

Nikon has rolled out a new effort designed to help advanced photography enthusiasts with professional insights get into this artistic field. In the episodes of the “Behind the Scenes” series hosted on the YouTube channel, the experts explain how to use cameras and other photo gear to create truly impressive visuals.

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YouTube brings 15 short films from the Sundance Film Festival program online

YouTube enables independent cinema fans across the globe to view part of the 2014 Sundance Film Festival program in the digital space for free. People can watch and vote with their views for 15 short films from this year’s program. Additionally, the audience can follow the Live @ Sundance streaming that covers the latest news related to the event, rolling out these days (January16–26) in Utah, USA.

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YouTube, Amazon and Google named the top youth brands in the UK

The independent research firm Voxburner, a spin-off from The Beans Group, yesterday held the biggest Youth Awards ceremony of the year at The Barbican Center, London, where the results of The Youth 100 research were revealed.

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YouTube to host its first-ever Music Awards, based on public likes, on November 3

YouTube, the virtual domain where any unknown but talented artist can become a true sensation, is announcing its first-ever YouTube Music Awards show. The inaugural 90-minute ceremony is slated for November 3 at Pier 36 in New York. Google-owned video platform YouTube will leverage its online power to livestreame globally. The ceremony will feature both live performances by recognized artists and pre-recorded stunts by artists from across the globe, from Seoul and Rio to Moscow and London.

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