POPSOP. In unison with the planet
New Popsop – from numbers to people
Digital era tendencies leave personality in unenviable position. All that we hear is users, target audience, percentages, numbers, numbers, numbers… But life is never about numbers. Life is always about people.
Being talented marketer means learning to understand people, not only being a genius in counting them in two clicks.
New Popsop positioning “Marketing for real people: personalities, tendencies, research” sets itself an ambitious goal to assert the strength of the personality and its influence on the world, contrasting it with simple and not very realistic digital arithmetic.
What about numbers, they will also be. Popsop Research is a close observation of what is happening in real time with real people. Who “goes” where and who “visits” what are not our territory of inspiration.
New Popsop is love to planet Earth with Ecostream heading, delight from the industry geniuses in Marketing section, a wish to embrace the whole globe along with Travel and a desire to learn how to be a real human being and make the world a better place, inspired by Charity.
Be in unison with the planet together with Popsop!