Вернуться к стандартному виду
Sustainable Brands Conference 2012
Advanced Search
Q&A with Toby Southgate, CEO, UK & Ireland at The Brand Union: “For an average consumer the value of brand is down to making the right choice”
The fastest brand news online

Expert Board

  • John Nunziato

    Founder and Creative Director,

    Little Big Brands    , New York

    John founded Little Big Brands in 2001. He’s a veteran of the design and branding world, working for industry leaders such as Sterling Group and Landor since 1992.

    Over the years, John has been instrumental in creating unique packaging, identity, and brand platforms for a blue chip list of clients, including: Burger King, Coca-Cola, Gillette, Johnson & Johnson, Novartis, Pfizer, Unilever, Salomon Smith Barney, and Louis Vuitton.

    His work has won numerous industry awards, and has been featured in publications such as Brandweek, GDUSA, Package Design magazine, Packaging Digest, and Creativity.

Articles

  • When Constructive Criticism Becomes Toxic

    It's easy to make something gorgeous when you have free rein and a single level of approval. But how do you create inspired design when you only have license to take a baby step?

    Little Big Brands Redesigned Wisk Laundry Detergent Packaging

    The brand is now a standout in the category—screaming premium and performance while remaining relevant and approachable to the consumer.

    The Year of Bland Design

    John Nunziato discusses what is contemporary design with a touch of politics and questions “modern simplicity” of the democratic national committee's new logo.

    Social Media is Making Better Brands

    How will the online world continue affecting package design in the near future? From a practical standpoint, it certainly seems that many brands would look to offer design specifically for online sales

More...

SBA'11 Rating

More...

Our Partners

Catils

Call for interviewees 2012

Tell us your story and be heard by Popsop global 200,000 reader audience!

To schedule an interview, email at talktome@popsop.com

Call for interviewees 2012

Interview

Toby Southgate, CEO, UK & Ireland at The Brand Union:

“For an average consumer the value of branding is down to making the right choice”

Interview

Trends

Top 10 consumer trends in 2012

Research by Euromonitor International

Trends

Expert Columns

Sara Jones
Anthem Worldwide

The Top Five Print Innovations for Packaging

Sara Jones, Creative Director at brand development and packaging design agency Anthem Worldwide, shares her round up of the top five print innovations, which have the potential to create real standout, as long as they’re used to enhance –- rather than ‘be’ -- the brand idea.

Emily Stubbins
Hyperquake

Agility: The Business Super Power

If you had to choose the ultimate business super power, what would it be? Big budgets, global reach, an innovation pipeline full to bursting, a PR machine capable of generating positive press 24/7? Without hesitation, I answered “agility.”

Cheryl Swanson
Toniq LLC

Toniq Trending: Age Groups

Cheryl Swanson, Head of Toniq, once again explores the consumer trends for different age groups in the USA.

Darren Foley
Pearlfisher

The Digital Craft

Before we had Apple Macs, Photoshop and a myriad of other programmes, design centered on tradition and craftsmanship, on the physical and the tactile. Yet now, we see the worlds of digital design and physical craftsmanship joining to create new expressions and celebrations of the power of making.

Greg Taylor
Elmwood

Future Homestyle

There’s a natural relationship between the style of our daily surroundings and how we feel. A great space can make us feel better, more hopeful and even more productive. And we often use our own space to express a vision of ourselves.

Subscribe to rss by email

Enter your email address:

Subscribe to our newsletter

Copyright © 2011 Popsop Ltd. All rights reserved. Brand news. Brand design. Package design. Branding agencies. Brand experts | media@popsop.com

Rambler's Top100