This book will make you a better innovation leader by teaching you 3 neurological traps that block successful people from realizing their full potential.
Bacardi is capturing its unique 150-year history with a graphic novel that illustrates “The Spirit of Bacardi.
Prada is narrating the story of the latest version of its signature perfume, Candy Florale, using a graphic visual approach.
The edition includes a selection of archive photography that illustrates the companies’ past, outlines their values, ethos, vision of the future development and more.
Audi wants to win drivers young. The German automobile manufacturer has released a children’s book that illustrates the brand’s rich history.
Hollie Belton, a creative at London ad agency Leo Burnett, calls for all who use the London Underground daily and enjoy reading, to share their own paperback books with other passengers as part of the Books on the Underground not-for-profit initiative.
MTV2 and MTV Books are targeting younger male generation with their brand new paperback book, Guy Code: Unleash Your Manhood.
The marketing concept, introduced by Saatchi & Saatchi's Worldwide CEO Kevin Roberts in 2004 in the namesake book Lovemarks, has gained a new deeper insight.