BMW continues supporting the jazz music by launching the fifth annual the BMW Welt Jazz Award to celebrate prominent jazzmen from around the globe. The latest installment of the competition will focus on drummers. The brand will be hosting six “Leading Drums» free-admission Sunday matinees at the BMW Welt Double Cone, providing gifted jazz drummers from around the globe an opportunity to demonstrate their talent.

Which is better, right or left bar of Twix? And don’t say they are identical, there’s an ideology standing behind this rivalry. The Mars Inc. brand is asking its consumers to choose, which side they take, and which bar they will eat first over the other. The brand has unveiled a new spot dubbed ‘Ideologies,’ which tells about the origins of this rivalry and gives consumers a better understanding of the issue.

Recycling has inspired a range of apparel brands, including Levi’s, H&M, Nike and PUMA to name but a few, which launched a plethora of dedicated projects around the globe, creating new items from old things and encouraging people to participate. PUMA, which created Clever Little Bag and Re-Suede shoe, has recently launched another recycling project, the campaign dubbed PUMA Bring Me Back Program, inviting people to donate their old clothing and footwear to a good cause—contributing to a healthier environment—instead of sending it to the landfill.