Pepsi Released Two Super Bowl XLVI Ads: Travels in Time and a New 'Cola Wars' Round
With less than a week left before Super Bowl XLVI, which is both a major sport competition and an important advertising event, brands are bringing forth their new commercials or just teasers to hint on what the public will see in the breaks of the big game. Recently, we wrote about
31 January 2012
Pepsi MAX Australia Protects Male Friendship
Carbonated drink brands put male into focus this fall—a few weeks ago, Dr Pepper rolled out its Ten version for machos across the U.S., and now Pepsi MAX, another brand targeting male consumers, is stepping...
3 November 2011
Pepsi Has Launched the Pepsi Max Film Competition 2011 for London
Pepsi has launched the Pepsi Max Film Competition 2011 for London. Everybody is welcome to shot a 6-seconds video and win money, partner with Pepsi for co-creation of videos and become a participant of the virtual production house.
9 September 2011
Favourite vs. Favourite: Clashes Arranged by Brands
Comparison stands behind any considered choice, and any confident global brand tends to provide its consumers with an opportunity to examine both the positive and negative sides of their products—and sometimes weigh its offerings against goods by other manufacturer. Sometimes, companies also...
4 April 2011
Doritos Ad Tops the 2011 USA TODAY Super Bowl Ad Meter Rating
The Doritos ‘Pug Attack’ user-created commercial about a dog which goes for chips scored the No.1 ranking in the 2011 USA TODAY Super Bowl Ad Meter rating,...
7 February 2011
Pepsi Max: Escape from the Things You Don't Like
Pepsi Max is offering new ways to rid of those who don’t let you enjoy a can of your favourite soda. The fizzy drink brand released a series of tongue-in-cheek spots, featuring guys who just want to escape from the imperfect reality (in which they got to do unpleasant things...
19 January 2011
Pepsi Max Launched NFL Audible Program featuring Rap Stars ahead of Super Bowl XLV
Pepsi Max, the soda brand which has connected with the rap culture primarily through to its latest commercial featuring Snoop Dogg (still, Nike remains the most long-standing fan of this music style), has unveiled a new project created in collaboration with famous...
17 January 2011
Doritos and Pepsi MAX Reveal Ten Consumer-Created Commercials Vying for $5 Million Payout
Following a review of more than 5,600 creative submissions Doritos and Pepsi MAX revealed the names of the 10 finalists in the Crash the Super Bowl challenge. These 10 finalists will go on to compete to be one...
4 January 2011
Doritos and Pepsi MAX Turn over Super Bowl Ads to Consumers
Doritos launched the biggest, most unexpected Crash the Super Bowl yet. With an ad contract and a $5 million payout on the line...
16 September 2010
Pepsi Targets Cola Again in a Remake Ad
Pepsi is going to the next level in its long war with Coca-Cola by releasing a remake of its hit commercial, which first launched during Super Bowl 1995...
20 July 2010
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