Google is offering its users a deeper insight into English words from the linguistic point of view—all with the updated search feature. In addition to previously offered short definitions of the words, pronunciation and synonyms, from now on “profiles” of words feature extra bites of knowledge, including etymology, sample sentences and translations.

Traditional taste and smell enhancers, celebrity advice, coherence with a person’s image—all this can make the product, both eatable or not, more attractive to a consumer. But there’s also another thing that can make virtually any product on the market more attractive. This magic non-physical intensifier is a ritual, which adds a new enjoyable dimension to the process of consuming a product.

Jim Beam is launching a campaign to protect bees, the producers of honey used for Jim Beam Honey, a new product in the brand’s range. The new humorous initiative, Sue the Bears, is aimed at one of the “bee’s enemy”—bears. As part of the effort, Jim Beam will donate money to real-life organizations that protect bee populations and try to find a solution to what’s called Colony Collapse Disorder. Reports have it that honey bees are now under threat in the USA—they are dying or go missing at tremendous rates, about 1/3 of bees in beehives disappeared from their hives over the 2012/2013 winter season across the USA. 

Lexus teams up with designboom, a popular digital architecture and design magazine, to run its second annual competition The Lexus Design Award. Professionals, students and design enthusiasts from all across the globe are invited to take the challenge, which this year revolves around the theme of сuriosity. The two winners of the competition will be invited to develop their concepts, working side-by-side with a mentor designer.