Lipton has tapped American actress Kat Dennings for a series of online ads highlighting the black tea’s recharging power in a light-hearted humorous way. The new ‘Brighten Your Day with Lipton Tea’ spots sync with the brand’s campaign “Drink Positive” launched in the country earlier this year to promote the brand’s iconic black tea to young adults.
Year: 2013
Now, taste, smell and look are not enough to render the full picture of the food product. Acclaimed food designers Bompas & Parr created a musical spoon and a set of vibrant handmade bowls that capture the character of the five new flavors of Heinz baked beans—Curry, Fiery Chilli, Barbecue, Cheddar Cheese, and Garlic & Herbs. The most impressive piece in this state-of-the-art experience is the spoon with a very small embedded MP3 player—it plays the tunes only when is put into a person’s mouth, all to enhance the key flavors of each variety.
Perrier-Jouët has presented another sophisticated design piece inspired by the brand’s artistic legacy and traditions. Following an array of various creative artifactss, ranging from water-colors to paper frescoes and botanical arabesques, here comes The Enchanting Tree. The new masterpiece, created by the Dutch-born, London-based product designer and artist Tord Boontje, is a champagne service made of suspended golden branches and decorated with anemones.
The World Photography Organisation (WPO) has announced 2013 Sony World Photography Award winners in four categories, including Open, Youth, 3D and National. The award, launched back in 2008, aims to spread the photographic culture across the globe, supporting both emerging photographers and professionals.