Even if you never click on banner ads or sponsored posts on Facebook — don’t make hasty judgement: you might be in minority. As Mintel, the world’s leading market analysis firm reports, social advertising spend is on the rise and may surpass $11 billion in 2017 in the U.S.
Author: Popsop Staff
Advanced technology allows beer-lovers to watch a movie using a Grolsch beer bottle. This bottle has a special embedded device, which accepts radio signals and transmits them from the Bluetooth beacon under the bottle top directly to the device a person wants to watch the movie on. The online cinema is available at www.movieunlocker.com.
LinkedIn’s Relationships @Work study provides valuable insights into the relationships between employees, and shows that good connections with co-workers can make people happier. The survey reveals that 46% of professionals worldwide think that “work friends are important to their overall happiness” because it generates positive atmosphere.
IKEA, a recognized and much-loved expert in arranging home spaces across the globe, has released a report that sheds light on contemporary morning rituals. The new report, titled “Life at Home: A World Wakes Up,” provides a sneak peek into how people wake up, have breakfast, interact with family members, and many more, in eight big capitals across the globe—Shanghai, Moscow, Berlin, Stockholm, New York, Paris, London and Mumbai.
The 2014 BrandZ Top 100 Most Valuable Global Brand ranking reveals brands that managed to reach big in the past year. The 9th consecutive annual study completed by Millward Brown proves that the recession is officially over: the brand value of the world’s most important brands has increased by 12 percent to $2.9 trillion versus last year’s 7 percent improvement. Apparently, the global economy is stepping into a new positive stage of development.
Nike has researched how the weather conditions influence the physical activity of amateur athletes. The team behind Nike FuelBand, Nike’s revolutionary bracelet that measures a person whole-body movement throughout the day, conducted a research to reveal the perfect atmospheric conditions for all sorts of athletic performances. The team used the activity patterns data collected across the USA, so the results apply to Americans only.