Blue Marlin has given one of Bulgaria’s best-loved brands a classy new look that emphasises its premium nature. Vin Prom’s Mastika Peshtera now appears in a beautiful crystalline bottle that reflects the nature of the drink, which for Bulgarians is the spirit of summer holidays. It will go on sale in the New Year.
Author: Popsop Staff
London-based creative agency JKR, which for the second year round has been running the blog for branding & marketing industry people—Design Gazette—has recently published its second Anthology called “The Blue Lady’s New Look and Other Curiosities”. It rounds up all the core trends and observations previously appreared online on the blog and adds a lot more new thinking on top.
Russian subsidiary of Interbrand, the leading global agency in creating and managing brand value, in cooperation with the Kommersant DENGI weekly, announces the publication of its annual Best Russian Brands 2010 lead table. It is the fifth year that Interbrand research in Russia has helped to define the top 40 national trademarks that create and retain high value in today’s competitive marketplace.