Starbucks is not only launching new social programs and introduces innovative products to its range, but it’s also doing everything possible to provide the consumers with better in-store experience with a range of features. One of them is My Starbucks Rewards initiative, which was started back in 2009 and is already running in the U.S and Canada, now is about to launch in the UK.
Author: Anna Rudenko
Schawk, Inc. has closed its previously announced acquisition of substantially all of the assets of Lipson Associates, Inc. and Laga, Inc., which does business as Brandimage—Desgrippes & Laga, or “Brandimage,” for a cash purchase price of $25 million, subject to certain closing and post-closing adjustments, and the assumption of certain trade account and business related liabilities. Schawk funded the purchase price through a draw from its existing credit facility.
Coke Zero is kicking off a new global campaign to support the launch of the long-awaited fourth installation of the Mission Impossible franchise, just like it did two years ago promoting Avatar and in 2010 supporting Thron: Legacy release. The new movie ‘Mission: Impossible—Ghost Protocol’ will premier in nearly two months, in December, but the bubble drinks’ promotion, which includes TV spots, in cinema advertising, product packaging and digital activation, will be rolling our across the world over a few weeks.
The Levi’s brand, which definitely can be proud of its history since it actually invented blue jeans over a century ago, launched a website wholly dedicated to its rich heritage. The iconic jeanswear label presents an online destination, which pays tribute to Levi’s unique background and offers apparel based on vintage models.
The burlesque diva and fashion celebrity Dita Von Teese, the Cointreau ambassadress, is presenting another elegant piece as part of her collaboration with the brand. Last fall, the extravagant diva unveiled the Cointreau coffret and now she presents an elegant accessory, My Cointreau Travel Essentials bar, which allows us to create and savor the divine cocktails while on trips or at home parties. The round white box is designed in retro style and reminds of a hatbox, in which beautiful rich ladies used to carry their fashionable headdresses decades ago.
Each century and each decade has its own food trends, which arise from changes in the modern culture and influence the culture simultaneously. So, culinary can be named one of the most powerful tools in shaping tomorrow’s attitudes and likes, and that’s why we need to know these tendencies. The international manufacturer of home appliances Electrolux has surveyed the world’s most influential food critics and chefs to reveal the top trends in the culinary world—as it turns out, now the hottest thing in this area is “a Scandinavian bistro style slow street food restaurant with Japanese influences focusing on local ingredients,” says the press release.