As many companies nowadays traditionally do, Bacardi, the biggest family-owned global alcohol business, has recently marked the yearlong celebration of its 150th anniversary with the burial of a commemorative time capsule at the iconic Bacardi headquarters building in Bermuda, for the brand’s descendants and future employees (and, of course, fans) to be opened again in 2062, the year of 200th brand’s anniversary.

In partnership with TechStars, a startup accelerator providing seed funding from over 75 venture capital firms globally, Nike is launching a new bold project to encourage  like-minded entrepreneurs to start their one businesses and leverage the success of popular Nike + products such as the Nike+ FuelBand and Nike+ Running.