Product Ventures, an American renowned creative agency, recently designed this high-end, ultra feminine skin care packaging — which captures the essence of hydration via the brand name RAIN and the use of the water droplet metaphor reflected in the structure.
Category Archive: Design
On September 30, dozens of Pentawards 2010 trophies were given out to well-known and emerging design agencies, which have been developing vivid packaging and visuals for products during the past year. The winning entries of 2010 as well as designs from 2009 and top works of 2008, divided into five main categories—beverages, food, body, luxury, and other markets—were featured in “The Package Design Book” published by TASCHEN and presented that day.
Tesco’s US chain Fresh & Easy Neighborhood Market is introducing a new item, Deliciously Crunchy Plantain Crisps, proudly designed by the International Design Consultancy P&W. In Southwest regions of the world, plantains are a staple and are treated much like a potato, making this lightly salted crisp a great alternative to the ordinary potato chip.
European brand consultancy LFH has created the branding and packaging for new Xylimax Flow chewing gum from Fazer, Finland’s largest confectionery business. New Xylimax Flow is a fresh fruity flavoured full xylitol chewing gum with sequentially released fruit when first chewed and a refreshing mint flavour at the end. It comes in two variants both with a menthol finish—lime and cactus, and raspberry and peach. The new chewing gum will be sold in 25g bags. LFH was appointed on the strength of the agency’s previous work with Fazer, following their appointment as the company’s brand consultancy in 2009.