Today at the launch party at the Sundance Film Festival 2013 in Park City, Utah, its official sponsor, classic Belgian beer brand Stella Artois has unveiled the photographs shot by renowned photographer Annie Leibovitz as part of the new campaign called «Timeless Beauty».
Category Archive: Advertising
Nike has released a new film starring one of its most celebrated ambassadors, Kobe Bryant. The new video piece “Count on Kobe,” developed by Wieden + Kennedy of Portland, Ore., promotes the KOBE 8 SYSTEM, the lightest and lowest performance shoe of the baseball genius. In the spot, the female voice over explains how the world works and how Kobe works in it—very soon it becomes clear that he is also a world, a unique universe. “Some things in this world are certainties. The sun will rise. Rain will fall. And Kobe Bryant will dominate on the basketball court,” says the brand in the press release.
If a year ago no one could have imagined a game where Jack Sparrow battles, say, Mr. Incredible, this year Disney Interactive is to unveil a whole new gaming experience where it is possible —a new project Disney Infiniti, which is to be released in June on Xbox 360, PS3, Wii U, Wii, PC, mobile devices, and Nintendo 3DS.