Grow your moustache, gentlemen, upload them on Facebook and raise funds for Movember—the Heinz-owned sauce brand HP Sauce generously supports and helps raise awareness of the moustache-growing initiative in the UK.
Category Archive: Social Media
KLM is making another attempt to add maximum comfort to the traveling experience, both in air and in town. With the KLM Dream Catcher web app, the airline company now helps build the most accurate picture of what to do, where to go, what to see in the city, using references from the trusted editorial and community-powered international sources. The initiative follows the Must See Map that encouraged travelers to build a perfect tourist guide by themselves.
The American fashion brand Kenneth Cole provided a unique perspective at its Spring 2014 collection during the New York Fashion Week show, which took place on September 7. With the help of the AKQA digital agency and Vine, a Twitter-based app for sharing 6-sec videos, the brand managed to demonstrate how the new collection was seen through the eyes of popular video bloggers, such as Meagan Cignoli, known for her stop-motion Vine videos, Jesse Hlebo, Jason Mante and others. As a result, a “breathing” wall of over 120 short Vine films that document the Kenneth Cole Spring 2014 show, was created.