Google is committed to provide audience with numerous opportunities to broaden their cultural horizons. In 2010, as part of its Art Project, the Internet giant opened the doors of the most celebrated museums around the globe online, allowing users to view art masterpieces in detail on their computer screen, and in May 2012 it invited to explore the wonders of the world online. This spring, Google  also unveiled an online platform dedicated to Nelson Mandela’s life and work, and now it invites the audience to explore 42 exhibitions about people’s storiesbehind major events of the last century, including Apartheid, D-Day and the Holocaust,” says Google Blog.

Selling apparel is not enough to make people look stylish and stunning—showing how to wear footwear and clothing items is essential for any apparel brand, which cares about their consumers. The best way to deliver great style solutions is to display lookbooks, created by the brand’s fans. Amazon-owned retailer Zappos has collaborated with new social fashion site Chicisimo to launch a microsite, where fashionistas may post their looks, vote for the coolest ones and then purchase them from the retailer’s online store. The project will be launched soon, says the official page of the initiative.

Social networks have become one of the most preferred platforms for launching new campaigns, but marketers do want to know how effective their promotions in such media are. To help brands measure the impact of their promotions  through Twitter Promoted Products, the micro-blogging service has teamed up with Nielsen—together, they have developed a “newest tool for our advertising partners, brand impact measurement for Twitter.”

Skype, which enables people communicate with each other without any borders, has also made a lot to foster spreading of the best education practices across the globe. In 2010, the VoIP giant teamed up with the Peace One Day organization dedicated to promoting non-violence in all its forms to create the Global Education Resource for teachers. Now, the company is calling global community to contribute to the project via the Skype for Peace crowd-funding campaign.All funds raised through this initiative will be used to get the Peace One Day Global Education Resource in the hands of more teachers around the world,” says the brand in its blogpost.