The editor of a respected design magazine recently told me that these days it’s all about apps. Did she wink as she said it or was it a trick of the light? I don’t know, but I was perplexed. She’s been right about a lot of things in the last two decades. Wrong about a few. What about now?
Category Archive: Marketing
Dita Von Teese, the famed American queen of burlesque and the face of the Perrier’s “Paparazzi” limited edition water, launched just for this summer, is inviting adults to come and visit her gorgeous online mansion. The doors of the huge house, where Dita is sharing her sensual experience with those who can do justice to it, are open only for people of proper age (standing in front of the gate, visitors are to enter their date of birth on a special plate).
Vegetarians, close your eyes. The new online project “Perfunkt” developed by the Huge studio and the Department of the 4th Dimension production company for AEG-Electrolux, which specializes in producing gas and electrical kitchen appliances, is dedicated to those who love meat,— now you can open one eye—crusty bread, and many more, including martinis and pancakes.
PepsiCo made an attempt to get deeper into science and started its own sponsored page, Food Frontiers, on Scienceblogs.com to share information on its activity in the areas of sustainability and global public health with experts in these branches. The online project has a good name in the world of researchers and comes as a collection of blogs created by scholars on the SEED magazine platform.
YouTube is collaborating with famed filmmakers Kevin MacDonald («State of Play») and Ridley Scott («Robin Hood») as well as with thousands of internet users from around the globe to create a unique documentary about one single day. The project, which is supported by LG, will result in the full-length film “Life in a Day” featuring the most interesting videos centered on only 24 hours from a life of those, who will upload their footage to YouTube.com/LifeinaDay.
“Touching stories” is a series of super-interactive films, developed specifically for iPad. The free application, which can be found in the iTunes store, features four live-action episodes by 5 directors from the Tool of North America production company and provides a viewer with a unique opportunity to choose how the plot will be evolving.