LG Electronics launches a new digital campaign searching for the UK’s best Home Entertainment Heroes. Ahead of the much anticipated sporting events of the summer, the competition will see contenders from across the country submit videos and imagery via the LG website to prove that they are the best match-day host.
Category Archive: Marketing
Yesterday, May 12, Coca-Cola in Great Britain launched a new interactive online application to help meet increasing consumer demand for ‘eco’ information. The ‘Trace Your Coke’ app enables consumers to trace individual cans or bottles of Coca-Cola Great Britain drinks back to their British factory of origin.
An extraordinary cucumber poll, conducted by the Hendrick’s gin, described the daily growth (or lack of it) of four Cucumis sativus as they were «absorbing» the party ideas, which influenced the British people on the National Election Day on May 6. The actions of the key political parties as well as ordinary citizens were “marked” with a little cucumber on the www.gineralelection.com website. Once the elections were over, the biggest cucumbers were used for producing the finest gin.
Yesterday, on May 11, Adidas launched a new advertising campaign dedicated to one of the most awaited sport events of the year, World Cup, and the launch of its new boot, the F50 adiZero, in Barcelona. The ad “Fast Vs Fast”, featuring David Villa, Lionel Messi and Zinedine Zidane, was unveiled on the Facebook page of the brand.