L’Oreal Paris announces their fifth annual Women of Worth awards program. Beginning on May 9th through July 9th, consumers will be invited to nominate a woman whose service and dedication to volunteerism are making a difference.

The Women of Worth initiative, which honors and awards women from across the country for their inspiring volunteer achievements and outstanding commitment to community service, was originally created in 2006 to bring the L’Oreal Paris iconic brand philosophy, «Because I’m Worth It,» to life.

To honor the 10 Women of Worth winners, each one will receive $5,000 for their personal charitable cause and a matching donation will be made on their behalf to the Ovarian Cancer Research Fund, L’Oreal’s charitable partner since 1997.

These 10 women will join a group of 40 previous Women of Worth honorees who have dedicated themselves to serving others in their community. Additionally, one National Honoree – the woman who receives the most votes — will receive an extra $25,000 donation to her charitable organization.

The Women of Worth National Honoree will be chosen via a public online vote held this fall at womenofworth.com.