Sofia Coppola, who directed the lovely commercial for Miss Dior Chérie in 2008 featuring model Maryna Linchuk, is back with a new advert for the brand, this time starring ‘The Black Swan’ film’s leading actress Natalie Portman. The new campaign, which was announced back in December 2010, includes a series of prints as well as a TV advert to be officially launched in March.
Category Archive: News
A new online campaign for Wrangler’s 2011 Spring/Summer collection launched this week on the brand’s website. As always, Wrangler has surprised its consumers with the innovative approach. Not so long ago the brand unveiled Blue Bell campaign allowing consumers to manipulate the man on the screen merely with the mouse, and it has come up with a newer, more exciting idea.
It’s not every day that five icons from the candy world decide to drop everything and venture to the Great White North, but their bags are packed, and they’re ready to go. Over the next ten months, Canadians are invited to join M&M’S® Spokescandies Red, Yellow, Blue, Orange and Miss Green as they criss-cross the nation and follow them on their new Twitter account, @mmscanada. The Spokescandies will tweet their travels, post photos and postcards, and ask Canadians to tell them where they should head to next.
In course of its online contest ‘Share and Win’ launched in Europe on February 9, Levi’s introduced a unique prize—a one-of-a-kind fixed-gear bicycle decorated with denim and painted in a color that resembles jeans. This model was created by Levi’s in cooperation with Unik bike, Belgium’s pro in re-inventing vintage bikes, Fixerati, a shop specializing in supplying rare bike parts, and London-based Brother Cycles, which is considered N1 bike frame manufacturer.