Sam’s Club, one of the largest membership-only warehouse club retailers in the U.S., a division of Wal-Mart Stores, Inc., introduced this month a private brand tequila — Calle Azul.
Category Archive: News
Which brand explores the world’s manliest rituals, battles early perspiration, encourages consumers to take shower together to save more water and run a marathon in underwear? Of course, it is AXE, which is shocking the public with its original campaigns, all revolving around sexuality and men’s myths. Surprisingly enough, the new campaign launched by the brand has stepped aside from the paved trail and is all about adventures and aliens.
Coca-Cola’s tradition of helping to bring the Hollywood Christmas Parade to Los Angeles continued this season with an added holiday bonus. This year, the parade served as a springboard for Coca-Cola’s national partnership with the U.S. Marine Corps Reserve Toys for Tots program. Through the partnership, Coca-Cola presented $120,000 to the National Toys for Tots Program. $15,000 of which was presented to the local Terminal Island Toys for Tots organization to help provide underprivileged kids in Los Angeles with gifts this holiday season.
Sometimes to deliver the message it’s more effective say something once and then become silent than keep on chatting and tweeting about it all the time. The celebrities including Lady Gaga, Justin Timberlake, Usher, Jennifer Hudson, Kim and Khloe Kardashian, Elijah Wood, Serena Williams and many more decided to sign off their social media accounts on December 1, World AIDS Day, to support a new campaign called Digital Life Sacrifice on behalf of Alicia Keys’s charity, Keep a Child Alive. They will get back online when the organization raises $1 million.
Red Bull asked Tracy Lee Stum, one of the most prominent 3D artists or our days and a Guinness record-breaker, to decorate the floor of Skate Park of Tampa for the parks upcoming 17th Annual Tampa Am skateboarding competition. The huge art work (15 meters wide and 2 meters high) was painted on the skating surface features two angry bulls (which are red, of course).
Nike is sure that destruction underlies creation. The iconic sportswear brand has launched a new movement “Destroy To Create” to pay tribute to people who break the old to build the new. The campaign’s seems a bit gritty, still it conveys good messages and features people who managed to introduce their unprecedented visions, somewhat contradicting to previously adopted principles, to the world—and be heard.