Amway Global announced that it will partner with Boys & Girls Clubs of America to help build seven community gardens across the United States. The Amway Global Positive Sprouts project mobilizes volunteers and incorporates the gardening expertise of the Green Education Foundation (GEF) to teach kids how to start and maintain their own edible gardens. An accompanying curriculum will educate youngsters about nutrition, organic gardening practices, and cooking from the garden.
Category Archive: News
Carlsberg now is in the camp of the brands, which launched commercials dedicated to the upcoming World Cup. The famous beer manufacturer has released a new video «Team Talk» featuring football stars to promote the sport event and support the national team of England. The Saatchi & Saatchi agency created a spot, which is paying a tribute to the British sport legends, including Jack Charlton, Stuart Pearce and Sir Trevor Brooking.
Nokia has launched a global campaign featuring real people to promote its new free turn-by-turn voice guided navigation system on all its GPS-enabled smartphones, which was announced back in January. The promotional movement was developed by the Wieden + Kennedy agency (London) and is now rolling out on a global scale on TV and in press.
Mars Chocolate North America announced the launch of DOVE® Ice Cream Miniatures “My Mini Moment” contest. Just in time for Mother’s Day, DOVE® Ice Cream is asking women to share their favorite mini moment of escape for a chance to win a sensational mini-grand prize. Women are invited to enter the contest between May 3, 2010, and June 7, 2010.
