To attract public attention to its new car model called Boxster, Porsche launches its Travel Club in Canada late this June. A fleet of six new Porsche Boxsters will be traveling on British Columbia’s Vancouver Island where the inaugural ceremony will take place.

Photo: Porsche Boxster

The idea is to let drivers and passengers experience the outstanding performance of the newest generation of the 2013 Porsche Boxster that were unveiled at the Geneva Auto Show this March. To promote the Boxster before its official on-sale date in Canada, on June 30, The Porsche Travel Club will be launched.

«In my four-year experience as the project Manager for the Porsche Travel Club in Germany, I’ve had the pleasure of driving some of the highest passes in the Alps with a variety of Porsche sports cars. I could not think of a better place to replicate this level of driving pleasure here than on Vancouver Island,» said Stephan Griese, Drive Event Manager at Porsche Cars Canada. «The combination of an incredible landscape, first-rate accommodations and a compelling driving experience that only a Porsche can provide makes this driving program unique in Canada.»

The tour kicks off on the coastline of Vancouver Island, British Columbia and continues through wild forests and along the shore of pristine glacial lakes, beautiful landmarks and parks on the way to Tofino and back.

To participate in the one of the two four-day waves of Travel Club Canada, drivers should pay $3,450. The price includes accommodations, food and fuel during the drive with the new Boxster.