Nestlé Australia has launched an interactive Happily Healthy Project to measure how happy and healthy Australians are. A first-ever study of its kind is conducted in partnership with Sydney University.

The company known for its global commitment to such topics as nutrition, health and wellness, examines key factors that contribute to health and happiness, exploring the complex relationship between the two.

Over 30,000 people have already taken part in the 10 minute online survey developed with help of motivational psychologist from Sydney University, Dr Anthony Grant. After answering questions, people get recommendations about how to change their lifestyles to make them happier and healthier.

“It’s really hard to reach the goals in our lives unless we have some sort of benchmark,” explained Dr Grant.

“Sometimes people are hesitant to go online to do a self-assessment or a test as they think they could fail – but there is no right or wrong answers.”

A key element of Nestlé’s Happily Healthy Project is the Happily Healthy Quotient (HHQ) where people, for the first time, can be scored on their level of satisfaction with life, both physically and emotionally.

Once participants sign up to the website and find their HHQ, a team of experts in psychology, nutrition and fitness, will provide them with tips to improve their overall wellbeing.

Katrina Koutoulas, Head of Corporate Marketing, and Jo Derry, Head of Insights and Planning for Nestlé Oceania, believe results will form part of further ongoing research by the Company to help people live happier and healthier lives.

In August, Nestlé also announced improving its Nutritional Compass product labeling system aimed to help consumers make more informed choices about a healthy balanced diet.