Promoting its low-calorie drink, Coca-Cola has launched two different TV campaigns for Coke Zero in the UK and the USA. While the latter continues the March Madness with its «It’s Not Your Fault» message and focuses on the NCAA tournament— still a hot topic for the US audience right now, the European campaign showcases the «Taste the Possibility» ethos and offers to «taste the difference» between a regular Coke and Coke Zero.
Search Results for: movie
The lager brand Stella Artois, which has a strong emotional connection with the cinema world, launched its new ad during the live broadcast of the Oscars on Sunday. The advert titled “The Artist,” which has nothing in common with the silent movie under the same name, celebrates the craftsmanship behind each glass of the beer.
H&M has released an ad starring David Beckham, which was announced earlier this year. The soccer celebrity, who has been collaborating with the retailer on the underwear collections, got featured in a spot running down the streets of Beverly Hills just in his latest line of Bodywear (a pair of Navy Green, Boxer Briefs).
Google continues to share some magic and fairy-tale spirit with unparalleled online experience. Following the launch of Cirque du Soleil “Movi.Kanti.Revo” project, the tech giant unveils its latest Chrome Experiment, which its tied to the upcoming release of Disney’s Oz The Great and Powerful. This project, created in collaboration with Disney and UNIT9, opens a door into the world of the new story, which is inspired by The Wonderful Wizard of Oz, and enables users from all around the globe to explore a dusty Kansas circus as well as the magic land, which is full of miracles and unexpected twists.
A range of styles from the Prada fashion house and its Miu Miu brand influence the collection of dresses for the long-awaited Baz Luhrmann‘s film adaptation of The Great Gatsby, which is to be released in May. Miuccia Prada has unveiled a series of sketches for over 40 looks for the movie, which were developed by the Italian fashion label and costume designer Catherine Martin. According to Vogue, each of the sketches is “inspired by the creations of Miuccia Prada from the archives of the last 20 years.”
Twitter has launched its Oscars Index to help the audience track the buzz and social conversation about this year’s nominees. The dedicated hub, launched by the micro-blogging service on the www.oscars.twitter.com platform, features colourful dynamic line graphs related to the 2013 Oscar nominees in six major categories. The graphs are based on the overall conversation referring to Academy Award Nominees on Twitter these days. “The Twitter Oscars Index reflects the ebb and flow of the movie-related conversations throughout the awards season, showing how positively fans are commenting on nominees on Twitter,” says the company on its official blog.