Google Celebrates The Academy Awards with a Special Webpage that ‘Predicted’ Most of the Winners

Ahead of the 85th Academy Awards, Google has launched “The Oscars” one-page dedicated hub to provide its users with a deeper insight into this year’s nominations. The page was designed to prepare the audience for the ceremony, which has been taking place this night in Los Angeles.

This is the first Oscar-themed hub created by Google—previously, the company has launched several special pages for some events (including last year’s US election site), but it has never done anything like that for the Academy Awards.

The site offered the global audience a wide range of information and entertainment options such as to explore Knowledge Graph profiles of this year’s nominees, check who was predicted to win based on Search volume, download the Oscar’s Android app, learn where the movies had been filmed, hold the gold statue with friends in Hangouts.

Pic.: A snapshot from the Google: The Oscars website

Among all these options Google Search’s Pick is probably the most interesting category, since it predicted the winners in six nominations based on the search results. In fact, it wasn’t 100% accurate, still the search engine’s predictions were true for most nominations including Best Picture (Argo), Actress in Leading Role (Jennifer Lawrence), Actor in Supporting Role (Christoph Waltz), and Actress in Supporting Role (Anne Hathaway). With two misses and four correct guesses, the Search’s Pick seems to be a great success.

Google has also released the “The Year in Film” clip, similar to Zeitgeist 2012: Year in Review, to remind the audience of the 2012 movies nominated for Oscar. The video features some of the best moments from the films including Argo, Prometheus, Les Miserables, Silver Linings Playbook, Skyfall, Lincoln, Life of Pi, Django Unchained and more. The audience is also directed to Google Play to watch or buy them.

Like Google with ‘The Oskars’ webpage, The New York Times has also tapped into Oscars media frenzy. It has unveiled a huge interactive wall of professional bonds between the Oscar contenders. The “who is who” map allows to see how this year’s nominated actors and filmmakers of this year’s Oscars are connected via other films with Oscar histories. For the full list of 85th Academy Awards nominees and winners, please go to The Oscars official website.