Škoda has kicked off a new integrative promotion in the UK , which is revolving around solving mysteries. The auto brand, which promoted its Fabia model with great ‘Cake’ and ‘Made of Meaner Stuff’ commercials by Fallon last year, teamed up with the agency again to launch the ‘Škoda Puzzle’ campaign as part of its TV sponsorship of the US Crime Drama on Channel 5.
Some cars are the speediest, some are the most reliable, and the new Volkswagen’s Polo GTI launched by is the most musical model ever—at least, in advertising. The auto manufacturer teamed up with Tribal DDB Singapore to launch a digital campaign featuring Singapore’s top beat boxer, Dharni, and is inviting consumers to take up a challenge for a chance to win the ultimate prize, a weekend drive with the new Polo GTI.
What will mobility of the future look like? How will urban space of the future affect transportation? Though these questions have already been raised by BMW in its ‘Activate the Future’ video series, Audi is about to have its say on the subject. The brand is bringing its Audi Urban Future Initiative to New York where it will be on display at Openhouse Gallery, May 7 through 9 and let the emerging architects speak on Audi’s behalf.
