The article is written by Ildikó Szalai, Packaged Food Analyst at Euromonitor International Following the highly publicised sale […]
bakery & confectionery
Triscuit, a crackers brand from Kraft Foods portfolio, is supporting the movement to grow your own foods in a big way with their website dedicated to home farming. The site, located at www.kraftbrands.com/homefarming, focuses on interaction, education, and support to get consumers involved with the action from all across the United States.
Skittles is at it again summoning fans to help «send a guy through bowling college». This all part of their social networking them «Mob The Rainbow» where Skittles will help someone achieve their dream. If on their Facebook page Skittles get 100,000 «likes» from their fans, they will send a person to learn bowling to achieve a lifelong dream.