Purdey’s, the original rejuvenating drink, has been updated and enhanced with stylish, contemporary new packaging by brand design specialists Blue Marlin. The new look is just beginning to roll out. The sumptuously detailed new design befits Purdey’s status as a classic premium drink and explains the brand’s mission and beliefs. It also signals the determination of brand owner Britvic Soft Drinks to bring this pioneering product to greater prominence.

To mark The Queen’s Diamond Jubilee on February 6, 2012, Diageo‘s John Walker & Sons, Scotch Whisky Distillers By Appointment to Her Majesty The Queen, is to produce a limited edition of 60 crystal decanters of ‘Diamond Jubilee Blended Scotch Whisky by John Walker & Sons’. The unique blend of whiskies distilled in 1952, the year when The Queen acceded to the Throne. The decanters will be finished in a marrying cask of English oak from The Queen’s Sandringham Estate.

Santa Margherita launched Pinot Grigio fifty years ago and was the first company to sell the variety commercially. Today the brand is the largest selling Pinot Grigio in the world. The variety is particularly popular in the USA and Santa Margherita is the by far the biggest selling brand there. The magnum bottle introduced to mark the anniversary is the first sparkling Pinot Grigio and is produced according to the metodo classico (champagne method).