In cities all across the world, people will Lace Up and Save Lives thanks to TIED TOGETHER NIKE and (RED). Starting June, 7 in New York people will be joining the race against HIV/AIDS and will be passing the baton. You can join too.
clothing & footwear
Nike has launched a new project Nike78, which combines crazy art and sport spirit. This time the brand commissioned 78 designers to turn 78 pairs of sneakers into something unconventional by giving the sneakers a new life. The project is headed by designer Paul Jenkins, who has chosen the artists and is now organizing an exhibition to be opened at London Design Festival 2010 (September 18-26).
Yesterday, on May 11, Adidas launched a new advertising campaign dedicated to one of the most awaited sport events of the year, World Cup, and the launch of its new boot, the F50 adiZero, in Barcelona. The ad “Fast Vs Fast”, featuring David Villa, Lionel Messi and Zinedine Zidane, was unveiled on the Facebook page of the brand.