On October 27, the 10th annual Avon Foundation for Women Gala honored exceptional women and men for their efforts to end breast cancer and violence against women. The event, held in New York City, has raised more than $20 million for Avon philanthropy in the decade since it launched. It was hosted by Reese Witherspoon, award-winning actress and Honorary Chair of the Avon Foundation for Women, and Andrea Jung, Chairman and CEO, Avon Products, Inc., with a special musical performance by Melissa Etheridge.
cosmetics & perfumes
Dove Hair Care and award-winning actress and singer Idina Menzel invite America’s best glee clubs, choirs and groups of 3 to 10 musically-inclined friends to compete for their own brush with greatness. The «Dove Hair Care Brush with Greatness Sing4All» video contest will give one team a once-in-a-lifetime opportunity to perform the iconic Rodgers & Hammerstein song «My Favorite Things» live onstage at the Radio City Christmas Spectacular on December 28.
adidas has launched a global sport marketing campaign dubbed “Danger Makes Legend” and is now inviting football fans to put their stills to a test by playing an online territorial and map-based game against their friends from Facebook or sport celebrities. The players from all around the globe are invited to the digital space where they can choose what city they are going to take over by using well-known football techniques.
During 2009, Holmes & Marchant was approached with a rather unusual brief: to simultaneously design a brand new product and redesign an old one. The client was Grossmith—a perfume brand that had been founded in 1835 and enjoyed almost two centuries of success, but that had closed down in the mid 1980s.
The Avon Foundation and Avon Foundation Honorary Chairperson Reese Witherspoon are using this October, Breast Cancer Awareness Month, to kick off the Kiss Breast Cancer Goodbye grassroots campaign to motivate people to use lips to raise awareness and funds for breast cancer research and access to care.